As someone who is organizing a charity event , the element of surprise can be one of the most powerful tools you have to create a memorable and engaging experience. That is unless you are the one being taken by surprise. An incomplete script of the event, a caterer who did not get paid, a false assessment of available resources. These are all slips which can compromise your efforts to raise funds for your organization. You cannot afford to make decisions on a whim when putting together a fundraiser. Instead, it is best to have a detailed strategy in place for your event, which will significantly increase the chances of it being a success. The question now is: What exactly does a strategic charity event plan entail? Read on, and you will get your answer. Goals Are Essential when Organizing a Charity Event An effective fundraiser strategy starts with setting the right goals. They provide focus and motivation and help you stay on track. Now, your o...